Items where Division is "Faculty of Economics and Business > School of Marketing" and Year is 2014

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Number of items: 17.

A

ALFREDO, KEVIN (2014) Investigating Antecedents and Consequences of Brand Identification on Ford and Nike in Jakarta. Undergraduate thesis, BINUS.

ANDREAN PUTRA, BRYAN (2014) Effects of Counterfeits oh The Image of Luxury Brands From Indonesian Customer Perspective. Undergraduate thesis, BINUS.

D

DANIAH, DANIAH (2014) Customers Comparative Loyalty to Retail and Manufacturer Brands: A Study of Hypermarket Customers in Jakarta and Surroundings. Undergraduate thesis, BINUS.

DAVID, DAVID and Farina Srihadi, M.Sc, Tara (2014) A Study of Service Convenience Toward Satisfaction in Mobile Network Provider and Fixed Internet Service Provider for University Student in Jakarta. Undergraduate thesis, BINUS.

DEA TRIVANIA, EUGENIA (2014) The Role of Price in The Behavior and Purchase Deciisons of Compulsive Buyers in Department Store Setting. Undergraduate thesis, BINUS.

H

HERLINA, CAROLINE (2014) Online Customer Experience in E-Retailing Industry in Indonesia. Undergraduate thesis, BINUS.

HUANG, JACKY (2014) Factors Affecting Skepticism Toward Green Advertising: A Study on University Students in Jakarta. Undergraduate thesis, BINUS.

J

JIVATRAM DURGANI, JESSICA (2014) The Effect of Relationship Benefits and Maintenance Toward Commitment and Loyalty: A Study of Garuda Frequent Flyer. Undergraduate thesis, BINUS.

N

NOVINA, FELICIA (2014) Risk, Trust, and Consumer Online Purchasing Behavior: A Study on The Perspective of The Residents of Jakarta and Surrounding Areas. Undergraduate thesis, BINUS.

O

OCTAVIANOS LUMBAN RAJA, GIULIANO (2014) Consumer Acceptance of Mobile Marketing: A Study of Three Generation Cohorts in Jakarta. Undergraduate thesis, BINUS.

P

PERMATASARI HALIM, IVANA (2014) Consumer Privay Concerns and Preference for Degree of Regulatory Control a Study of Mobile Advertising in Jakarta, Indonesia. Undergraduate thesis, BINUS.

S

SANJAYA, ELVIRA (2014) The Effect of Electronic Word of Mouth on Repurchase Intention Moderated by Brand Image to Generation Y An Empirical Study of Blackberry Smartphones in Jakarta. Undergraduate thesis, BINUS.

SAPUTRA, HEIDI (2014) Role of Electronic Trust in Electronic of Airlines Industry in Indonesia. Undergraduate thesis, BINUS.

SAPUTRA, HEIDI (2014) Understanding Attitudes Toward and Behaviors in Response to Product Placement: A Study of Luxury Fashion Brands Toward Females in Jabodetabek. Undergraduate thesis, BINUS.

SORAYA, FARAH (2014) The Factors Influencing Loyalty Towards Web Browsing: The Case of Internet Users in Indonesia. Undergraduate thesis, BINUS.

W

WELLI, WELLI (2014) Risk Aversion and Brand Loyalty: The Mediating Role of Brand Trust and Brand Affect on Samsung Smartphone Users in The Jakarta Area. Undergraduate thesis, BINUS.

WONGSO PANGESTU, YUNITA (2014) The Role of Brand Image Congruity in Indonesian Consumers Brand Preference. Undergraduate thesis, BINUS.

This list was generated on Sat May 28 10:22:12 2022 WIB.